Copyright Earl G. Graves Publishing Company, Inc. Jan 2005 QA I am a 21-year-old African American male who is trying to establish his own clothing business. I have a few of my shirts already in a store. However, I wanted to know how I could find a mentor. I would love for someone to point me in the right direction when it comes to manufacturing and marketing campaigns.
-P. Barnes Winston-Salem, NC
The key to finding a mentor is to put yourself in the position to help them find you. In fact, it's better to think in terms of what you have to offer as a protégé, rather than what a potential mentor can do for you.
Concentrate on increasing your visibility and connections in the clothing business. That usually means joining an industry or trade group, such as the American Apparel and Footwear Association (www.americanapparel.org'). Your goal should be to play an active role in the association or a local chapter, showcasing your positive attributes and making it possible for a mentor to identify with and want to invest in your success.
Advance Mentoring (www.Advance Mentoring.com), a Website dedicated to connecting protégés with willing mentors, boasts a network of mentors in over 50 industries.
Don't limit yourself to just one mentor. You want a diverse network of advisers who can provide both personal and professional guidance as both you and your business mature and evolve. Finally, one of the best ways to recognize a good mentor is to be one.
-Tanisha A. Sykes
Mail your motivational questions to Help Yourself, BLACK ENTERPRISE 130 Fifth Ave., New York, NY 10011 or send an e-mail to sykest@blackenterprise.com.
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